The currently super popular “Obungu to Issho” (With Obungu) and sensitive skin care brand “Cetaphil” are teaming up for a dream collaboration ♪ Get all 8 types of cute and easy-to-use daily stickers featuring Obungu and friends! Add the Cetaphil official account as a friend to get them! Available until July 14, 2025.
- Title : Cetaphil × obungu
- Price : Free
- Type : Static
- Region : Japan
- Link : line://shop/detail/34061
- Publisher : Galderma
- Copyright : obungu / KODANSHA
Guess Who’s Dropping Cute Stickers? It’s Galderma!
So, picture this: a global pharmaceutical company, one that’s a heavyweight in dermatology and skincare, decides to dive into the world of digital stickers. That’s Galderma for you! You’ve probably seen their star brand, Cetaphil, around – it’s a total lifesaver for anyone with sensitive skin. Galderma, being the parent company, isn’t just about serious science and skin health; they’ve shown a fun side by publishing these “Cetaphil × obungu” stickers. It’s a pretty smart move, actually. They’re the ones officially releasing this adorable set, making their well-known skincare brand even more relatable and bringing a bit of everyday joy to your chats. It’s kind of refreshing to see a company known for creams and cleansers embrace the playful, popular culture of character stickers, connecting with folks in a lighthearted way.
Let’s Unpack This Sticker Awesomeness!
Alright, let’s take a closer look at these eight little gems. They’re set up in two rows, ready to add some flair to your messages.
Top Row Cuteness
Starting from the left on the top row, we have a very round, white character, almost like a fluffy chick or a smooth blob, turned away and shaking its prominent backside with Japanese text that seems to say “Pump it up!!” or “Yeah!”. Next to that, a similar white character, this one with some spiky bits on its head, is cheekily peeking out from behind a friend who looks remarkably like a caramel pudding with a tuft of brown hair; there are even little red exclamation marks for added drama! Then, it’s all love – the white character is holding a bright pink heart, and two more hearts are floating nearby, just radiating affection. To finish off the first line, the pudding character and the white fluffy one are standing proudly beside a Cetaphil lotion bottle and a tub of cream, surrounded by sparkles and a big “Arigatou!!” which, as you might know, means “Thank you!!”. Super grateful, super cute.
Bottom Row Vibes
Moving to the bottom row, on the left, the caramel pudding character is back, this time giving a big, enthusiastic thumbs-up with its green hand, accompanied by the Japanese onomatopoeia “Guuutt!!” suggesting something is “Gooood!” or done with effort. Center-left, the white character is happily presenting a tub of Cetaphil, positively beaming with yellow sparkles around it – clearly a fan! Then, the mood shifts a bit: the white character has its arms crossed and a slightly downcast expression, while a smaller, orange bird-like friend looks up sympathetically, with text saying “Un un wakaru,” translating to a very understanding “Yeah, yeah, I get it.” Finally, the last sticker shows two stylised, almost cat-like or bear-like figures in shades of blue, turned towards each other in a simple, sweet interaction.
The Story Behind the Stickers: Collabs, Creators, and Copyrights
So, what’s the big deal with “Cetaphil × obungu”? Well, it’s a pretty fantastic meeting of two different worlds! You’ve got Cetaphil, the go-to brand for anyone whose skin throws a fit at the slightest provocation, teaming up with Obungu, the star of the incredibly popular Japanese series “Obungu to Issho” (which basically means “With Obungu”). Imagine your favorite gentle cleanser suddenly having a celebrity mascot – that’s the vibe! This “dream collaboration” has resulted in these eight digital stickers, all featuring Obungu and pals, designed to be not just adorable but also super practical for everyday digital banter.
Who Owns These Adorable Doodles?
When you see “Hak Cipta dari sticker ini dimiliki oleh obungu / KODANSHA,” it’s telling us who holds the creative keys. Let’s break that down. “obungu” refers to the original creator or the intellectual property behind the Obungu character and its universe. This is the artistic source, the mind that brought these charming figures to life. Then there’s “KODANSHA.” If you know anything about Japanese manga or books, you’ve likely heard of Kodansha. They are a massive, influential publishing company in Japan. In this context, Kodansha is probably the publisher of the original “Obungu to Issho” works, like manga or illustrated books, or they manage the licensing rights for the Obungu character. So, when you see “obungu / KODANSHA,” it means that the original creator and this major publishing house together hold the copyright. They’re the ones who said “yes” to letting Obungu hang out with Cetaphil products in sticker form.
Why All the Fuss About Stickers Anyway?
This kind of collaboration is pure marketing gold. Brands like Cetaphil, through their parent Galderma, get to tap into Obungu’s existing fanbase, making their products seem more friendly, approachable, and even a bit trendy. It’s a way to build positive associations. For Obungu and Kodansha, it’s a chance to reach new audiences who might discover the character through the skincare brand. These “daily stickers” are designed for common expressions – thank you, love, understanding, encouragement. They become a small part of people’s everyday conversations, subtly keeping both brands in mind. It’s a clever way to blend utility (expressing yourself) with branding, all wrapped up in a package of undeniable cuteness. This trend of character collaborations for digital stickers just shows how companies are getting creative to connect with us on a more personal, and often more fun, level!
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