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Hobo Toridori: Meet the Adorably Quirky Birds Taking Over Your Chats

If you’re a fan of high-quality stationery, you’ve probably heard of Hobonichi. They’re the masterminds behind the iconic Hobonichi Techo, a planner so beloved it has a massive global following. But Hobonichi isn’t just about paper and pens anymore. They’ve gracefully flown into the digital world, bringing their signature charm to our messaging apps. Their latest gift to us is the “Hobo Toridori” sticker set, and it’s an absolute delight. These aren’t just any stickers; they’re the official characters for the brand’s “Shopping Festival / Life Enjoyment Exhibition.” It’s a perfect reflection of what Hobonichi stands for: finding joy in the everyday. And what better way to do that than with a flock of quirky, expressive birds to liven up your chats, especially with a set themed for the New Year!

Stickers featuring ‘Hobo Toridori’, the official character of the Shopping Festival / Life Enjoyment Exhibition, are here! These cute Toridori are perfect for the New Year. Get them on a first-come, first-served basis by adding the Hobo Nikkan Itoi Shimbun LINE official account as a friend. Available until January 16, 2025.

• Title : Hobo Toridori
• Price : Free
• Type : Static
• Region : Japan
• Link : line://shop/detail/33351
• Publisher : hobonichi
• Copyright : Aki Kondo

• Hobo Toridori

A Parade of Perfectly Peculiar Birds

Okay, let’s talk about these little characters because they are packed with personality. The set of eight stickers is a real trip into a wonderfully weird and cute world. Each bird tells a tiny story, making them super fun to use.

In the first row, we kick things off with a New Year’s celebration! A happy white bird has a tiny, perfect Mount Fuji painted on its belly and is surrounded by festive plum blossoms. The text above it, “Akemashite Omedetou,” is a cheerful “Happy New Year.” Next to it, another bird is literally exploding with excitement. It’s wearing a starry skirt, and its head has turned into a burst of golden fireworks, perfectly capturing that feeling of anticipation with the word “Tanoshimi!” (Looking forward to it!). Then things get a little hectic with a blue-spotted bird zipping by so fast it’s a blur, shouting “Otsukare~,” which is a great way to say “Good work!” or “You must be tired!” to a friend after a long day. The row finishes on a sweet note with a graceful bird wearing a pink rose and offering another, surrounded by romantic sparkles.

The second row is where the delightful weirdness really shines. First up is a bright red character that looks like a bird-crab hybrid, waving its claws in the air with a frantic energy. It’s just so bizarre and funny! Following that is a determined-looking pink bird wearing a workout headband, ready to tackle anything. The text “Ganbaro” means “Let’s do our best,” making it the perfect little cheerleader for your chats. Then we have a sleepy blue bird with a sleep mask pushed up on its head, holding a fluffy pink pillow and wishing everyone “Oyasumi” or “Good night.” Finally, the set closes with a dark, speckled bird shivering nervously, its whole body trembling. It’s hilariously relatable for those moments when you’re feeling a bit anxious or cold.

The Creative Minds Behind the Cuteness

So, where did these fantastic little birds come from? It’s all a wonderful collaboration that brings together a beloved brand and a talented artist.

Hobonichi: More Than Just Planners

Hobonichi has built an entire culture around the idea of “enjoying life.” While their Techo planners are the star of the show, their philosophy extends to everything they do. They create content, sell lifestyle goods, and host events all centered on making daily life a bit more special. The “Shopping Festival / Life Enjoyment Exhibition” is a perfect example of this. Creating a mascot like Hobo Toridori for such an event is a classic Hobonichi move. It’s not just about branding; it’s about creating a character that embodies the spirit of joy and discovery they want their fans to feel. These stickers aren’t just a gimmick; they’re a digital extension of that entire experience, allowing people to share a small piece of that Hobonichi happiness.

Aki Kondo: The Artist with a Whimsical Touch

The unique charm of these birds comes directly from the imagination of illustrator and designer Aki Kondo. As the original creator and copyright holder, her distinct style is all over these stickers. Kondo is known for her whimsical and endearing artwork that feels both playful and heartfelt. You can see it in the simple, rounded shapes of the birds, their incredibly expressive eyes, and the funny, relatable situations they find themselves in. It’s her artistic vision that transforms them from simple mascots into memorable characters. Without her unique touch, they would just be cute birds. With her involvement, they become the quirky, lovable Hobo Toridori flock that’s so easy to fall in love with.

This whole sticker set is also a brilliant piece of community engagement. By offering them for free for a limited time—until January 16, 2025—to anyone who follows their official LINE account, Hobonichi is rewarding its loyal fans and inviting new ones into their world. It’s a win-win: users get fantastic, high-quality stickers to use, and the brand strengthens its connection with its audience. This partnership between Hobonichi’s lifestyle philosophy and Aki Kondo’s artistic talent is what makes the Hobo Toridori stickers a truly special treat for everyone.