USAMARU × DAI-ICHI LIFE LINE WhatsApp Sticker GIF PNG
USAMARU × DAI-ICHI LIFE: Your Chats Just Got a Whole Lot Cuter!
You probably don’t think of insurance companies as a source for adorable chat stickers, but Dai-ichi Life is here to change your mind! This major Japanese insurance provider, which has been around for over a century, just dropped a fantastic sticker set called “USAMARU × DAI-ICHI LIFE.” It’s a super smart collaboration with the ridiculously popular character Usamaru. By teaming up, they’ve created a set of stickers that are not only charming but also perfect for everyday conversations. To get your hands on them, all you have to do is add Dai-ichi Life’s official account on LINE. It’s a promotional gift that’s totally free, and the best part is they’re available for a long time—all the way until November 3, 2025. It’s a pretty clever way for a big company to slide into your chats and show a friendlier, more modern side.
LINE stickers from the super popular character ‘Usamaru’ and Dai-ichi Life are here! Liven up your chats with these cute LINE stickers that you can use every day! Get them by friending the official Dai-ichi Life account♪ Available until: November 3, 2025
- Title : USAMARU × DAI-ICHI LIFE
- Price : Free
- Type : Static
- Region : Japan
- Link : line://shop/detail/35670
- Publisher : DAI-ICHI LIFE
- Copyright : sakumaru
- chimitan × Mimamorisu (Digiho)
- Koupen-chan × Mimamorisu (DAI-ICHI LIFE)
- USAMARU × DAI-ICHI LIFE
- Animated! Obungu × DAI-ICHI LIFE
- YURU USAGI × DAI-ICHI LIFE
A Sticker for Every Single Mood
This sticker pack is seriously loaded with personality. It’s a perfect collection that covers just about any situation you’d find yourself in during a chat. The top row kicks things off with some classic reactions. You have Usamaru giving a confident thumbs-up with a “Guu” sound effect for when you totally agree with someone. Next to that, a tiny Usamaru is being carried away by pink balloons that spell out “OK,” which is a perfect and whimsical way to give your approval. Then there’s an incredibly sweet one where Usamaru is sending a stream of floating pink hearts, perfect for showing some love and affection. And for those less-than-great moments, a teary-eyed Usamaru is there, crying his little heart out, ready to express any sadness.
The second row is all about polite and seasonal greetings. There’s a sticker of Usamaru holding two beautiful autumn maple leaves with the word “Arigatou” (Thank you), making it a lovely way to show gratitude. For moments of quiet agreement, there’s a simple but effective image of Usamaru sitting patiently. If you need to make a request, the blushing Usamaru saying “Onegaishimasu” (Please) is bound to get you a positive response. To end a long day, you can send the sticker of Usamaru enjoying a warm, roasted sweet potato while saying “Otsukaresama,” a thoughtful way to tell someone, “Good job today.”
Things get even more creative in the last two rows. The third row starts with a festive “HAPPY HALLOWEEN” sticker, featuring Usamaru in a cute black cat costume next to a smiling jack-o’-lantern. Then, there’s a unique one where Usamaru is peeking out from inside a giant chestnut, asking for a tight hug. Need to send some encouragement? Use the sticker where Usamaru is unleashing a beam of “PAWAA” (Power)! And for a simple “yep,” there’s an image of Usamaru nodding enthusiastically while holding a tiny yellow chick. The final row wraps it up with Usamaru bowing deeply in apology or respect, a flustered Usamaru surrounded by flowers, a completely zonked-out Usamaru lying on the floor, and a triumphant Usamaru shining brightly like a superstar.
The Perfect Partnership
So, what’s the story behind this collaboration? It’s a brilliant example of how even the most established companies are finding new ways to connect with people in the digital age. It’s a classic win-win situation for everyone involved.
Who Exactly is Dai-ichi Life?
Dai-ichi Life isn’t just any company; it’s one of Japan’s oldest and largest life insurance corporations, with roots going all the way back to 1902. They’re a huge name in the financial services world, both in Japan and internationally. While you might associate an insurance company with serious, formal business, this sticker collaboration shows they have a fun side. By using a beloved character like Usamaru, they make their brand feel much more approachable and friendly. Instead of just being a name on a policy, they become a part of their customers’ daily digital lives, building a positive and lighthearted connection. It’s a modern marketing strategy that helps them stay relevant and likable, especially with younger generations who live in their chat apps.
And Who Created the Adorable Usamaru?
The creative genius behind Usamaru is an artist named sakumaru. As the creator, sakumaru holds the copyright to the character, which means they own the design and all the intellectual property associated with it. This is how many popular characters in Japan operate. The original artist licenses their creation out for collaborations, merchandise, and promotions like this one with Dai-ichi Life. It allows Usamaru to appear in all sorts of fun projects while ensuring sakumaru is properly credited and compensated. This partnership brings Usamaru to a massive new audience through Dai-ichi Life’s platform, while Dai-ichi Life gets to borrow Usamaru’s immense charm and popularity. It’s a perfect match that gives fans free, high-quality stickers and helps both the creator and the company grow their brands in a really positive way.
