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Burberry Stickers: High Fashion Goes Playful and Adorable
When you think of Burberry, you probably picture classic trench coats, that iconic check pattern, and a certain timeless British elegance. Founded way back in 1856 by Thomas Burberry, this brand is the definition of luxury fashion. It’s all about sophistication, from their high-end clothing to their fragrances and accessories. So, you might be a little surprised to hear that this very same fashion powerhouse decided to dive into the world of digital stickers! It’s a fun, unexpected move that shows even a heritage brand with a serious reputation for luxury knows how to have a good time and connect with people in a modern, playful way. It’s a brilliant strategy to bring a touch of their world right into our daily chats.
Humorous stickers inspired by the new campaign “It’s Always Burberry Weather: London in Love” are now available. Add the Burberry official account as a friend and download them. Available until June 12, 2025.
- Title : Burberry Stickers
- Price : Free
- Type : Static
- Region : Japan
- Link : line://shop/detail/34124
- Publisher : Burberry
- Copyright : Burberry
A Peek into This Charming Sticker Set
This collection is just a bundle of quirky fun, mixing cute animals and characters in some pretty amusing situations. The art style is sketchy and charming, giving it a really personal, hand-drawn feel. Let’s take a closer look at what makes these stickers so special.
The Animal Antics
The first row is all about the adorable animal characters. First up, we have a sweet, fluffy dog wearing a patterned scarf—a subtle nod to the famous Burberry check, perhaps? He’s holding a bouquet of white daisies with the words thank you! written in a friendly script. Next to him, the same dog is having a picnic with a duck on a checkered blanket. They’re enjoying some tea, and the Japanese text お茶しよう (Ocha shiyou) invites us to “Let’s have tea.” Then, things get a bit whimsical with the dog joyfully jumping in the rain, wearing yellow rain boots and holding a tiny umbrella, with yay! splashed above him. The row finishes with a large white duck and her three little yellow ducklings bowing politely, accompanied by the Japanese onomatopoeia ペコリ (Pekori), which is the sound of a bow.
Knights, Cars, and Everyday Adventures
The second row introduces some human characters and even more humorous scenarios. We see a girl in a brown coat riding alongside a full-on knight in shining armor—but they’re both on modern electric scooters! The phrase Let’s go! captures their adventurous spirit. The medieval theme continues with the knight on a horse, this time with the girl riding behind him as he holds up a blue flag. The Japanese text またね! (Mata ne!) means “See you later!” Shifting back to a more modern scene, the girl is featured again, this time holding a bunch of blue heart-shaped balloons with her little dog by her side. To wrap it all up, she’s seen popping out of the sunroof of a classic black car, waving happily with a cheerful hi.
More Than Just Cute Pictures
So, what’s the deal with a luxury brand like Burberry releasing a sticker set? Well, it’s a super smart marketing move tied directly to their campaign called “It’s Always Burberry Weather: London in Love.” Instead of just running traditional ads, they created something interactive and shareable that lets people engage with the brand on a more personal level. Think about it: you see a cute sticker, you send it to a friend, and suddenly Burberry is a part of your conversation. It’s a fantastic way to build brand awareness without being pushy.
These weren’t just random drawings; they were an official, limited-time release. The caption made it clear you had to add the Burberry official account as a friend to get them, and they were only available until June 12, 2025. This creates a sense of exclusivity and urgency, which is classic marketing for luxury brands. Of course, as the publisher and creator, Burberry holds the copyright to these designs. This means they have full control over how these images are used, ensuring they represent the brand in the exact light-hearted and humorous way they intended. By creating these stickers, Burberry cleverly bridged the gap between its high-fashion identity and the casual, fun world of digital communication, proving that even a 160-year-old brand can stay fresh, relevant, and totally in touch with the times.
