chimitan × Mimamorisu (Digiho) LINE WhatsApp Sticker GIF PNG
chimitan × Mimamorisu (Digiho): A delightful blend of comfort and protection for your chats!
Hey there! Ever heard of DAI-ICHI LIFE? They’re one of Japan’s biggest names in insurance, and they’ve just dropped something super cute and surprisingly clever for your chats.
You might think insurance companies are all about serious stuff, but DAI-ICHI LIFE is totally rocking the digital world with their Digiho platform. They’re making insurance accessible and even fun for younger folks, showing how a big traditional company can stay super relevant in today’s mobile-first world.
chimitan × Mimamorisu (Digiho) – 32258
Collaboration stickers featuring “Chimutan,” a character hugely popular with Gen Z, and “Mimamori Ris,” the character for the “Mimamori Risk” smartphone medical insurance that’s “just right,” are here! Add the Digiho by Dai-ichi Life official account as a friend to get them★ Available until October 7, 2024.
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- Title : chimitan × Mimamorisu (Digiho)
- Price : Free
- Type : Static
- Region : Japan
- Link : line://shop/detail/32258
- Publisher : DAI-ICHI LIFE
- Copyright : chimitan | THE DAI-ICHI LIFE INSURANCE COMPANY

Meet the Dynamic Duo: Chimutan and Mimamorisu!
This awesome sticker set brings together two super charming characters, and they make quite the pair!
Who’s Chimutan?
Imagine the cutest little pastel-colored rabbit, soft and comforting. That’s Chimutan! This character is a huge hit with Gen Z because of its adorable and soothing design. It’s all about warmth and emotional comfort, making you feel instantly happy just looking at it.
And Mimamorisu?
Then we have Mimamorisu, also known as Mimamori Ris. This character is the mascot for “Mimamori Risk,” which is a smartphone medical insurance plan from Dai-ichi Life. Its whole vibe is about safety and care, kind of like a friendly protector watching over you.
Why This Collaboration is So Smart
The “chimitan × Mimamorisu (Digiho)” collaboration isn’t just about cute pictures; it’s a really clever way to connect with people on an emotional level. It perfectly links Chimutan’s comforting presence with Mimamorisu’s theme of protection.
Comfort Meets Coverage
Think about it: Chimutan brings that cozy, feel-good vibe, while Mimamorisu represents security and looking out for you. Together, they promote this lovely idea of “friendly protection,” making insurance feel less like a chore and more like a warm hug for your well-being. It’s all tied into Dai-ichi Life’s Digiho service, making serious topics approachable.
Connecting with Gen Z
This partnership is a genius move for reaching a younger audience. By using a character already popular with Gen Z, Dai-ichi Life makes insurance relatable and friendly, proving that financial services can be fun and engaging too!
A Peek at the Stickers: What Messages Can You Send?
Let’s dive into these fantastic stickers! Each row offers a variety of expressions perfect for everyday chats.
First Row: Getting Down to Business
The first sticker shows our pink squirrel, Mimamorisu, looking all professional in a suit, with Chimutan right by its side. It says “Understood” in Japanese, perfect for confirming things in a friendly way. Next, they both sparkle with a “Thank you very much” — super polite! Then, you see Mimamorisu hugging a little coffee cup character, signaling “Good work” or “You must be tired.” Lastly, a hungry-looking Mimamorisu with a sleepy Chimutan depicts a soft “Pekori,” like a gentle tummy rumble or a little bow.
Second Row: Daily Greetings and Surprises
This row kicks off with a cheerful “Nice to meet you” or “Please take care of me,” with Chimutan holding a magic wand. Then, a playful sticker showing Mimamorisu with a sound effect that could be a stomach growl or a fist bump. We also get a surprised or thoughtful Mimamorisu wearing a ghost-like Chimutan as a hat, surrounded by “OOOO.” And of course, a bright “Good morning” with a happy sun icon, setting a positive tone for the day!
Third Row: Emotions and Affection
Here, we see Chimutan looking thoughtful, nodding along with “Un un.” Another sticker captures a moment of affection, with Mimamorisu reaching out and Chimutan looking shyly sweet, accompanied by a heart and a “Tehe” giggle. Then, pure joy explodes with both characters laughing heartily, marked by the Japanese character for “laugh.” Finally, they’re cozily tucked into bed, wishing everyone “Good night” — absolutely adorable!
Fourth Row: Caution, Sadness, and Observation
This row starts with a tense moment: both characters look alarmed, shouting “That’s a risk!” A sticker for when things get tough shows Mimamorisu crying, comforted by Chimutan, with the sound of “Uuu” for tears. Then, Mimamorisu turns into a diligent observer with binoculars, stating “I’m watching over you,” a perfect blend of care and mild surveillance! The row ends with a classic “!” and “?” shock expression, ideal for any surprising news.
Behind the Scenes: Who Owns What?
DAI-ICHI LIFE, a titan in Japanese insurance, is smartly diversifying its digital outreach through collaborations like “chimitan × Mimamorisu (Digiho)”. By partnering with character brands such as Chimutan, they’re not just selling insurance; they’re building brand affinity, especially among younger audiences. The joint copyright with Chimutan’s creators highlights a strategic blend of beloved pop culture with corporate messaging, making complex topics like insurance more approachable. This allows both parties to leverage their strengths: Chimutan’s universal appeal and Dai-ichi Life’s trusted service, all packaged in delightful stickers for LINE and WhatsApp.








