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Growby & Ruby’s daily life: More Than Just Cute Mascots, They’re Taiwan’s Biggest Cheerleaders
So, you’ve stumbled upon these incredibly cute stickers and are wondering who’s behind them. The publisher is listed as WDASEC worldskillstw, which sounds a bit official, right? Well, it is! It’s the official account for Taiwan’s Workforce Development Agency’s Skill Evaluation Center. That’s a mouthful, I know, but their mission is pretty cool. They’re the ones in charge of promoting and evaluating professional skills across Taiwan. Think of them as the champions for everyone from master chefs to coding wizards. By releasing the “Growby & Ruby” sticker set, they’re using a super fun and modern way to connect with people. It’s a brilliant move to make a government agency feel more approachable and to get their message about the importance of skilled trades out to a wider, younger audience. They’re basically cheering on the nation’s talent, one sticker at a time!
The official mascots of the National Skills Competition, “Guang Bi & Lu Bi,” are here to cheer you on in your daily life! The first 100,000 people to friend the Workforce Development Agency’s Skill Evaluation Center official account can get these stickers♪ Available until: July 15, 2025.

- Title : Growby & Ruby’s daily life
- Price : Free
- Type : Static
- Region : Taiwan
- Link : line://shop/detail/35557
- Publisher : WDASEC worldskillstw
- Copyright : WDASEC worldskillstw

A Sticker for Every Vibe: Let’s Meet Growby & Ruby
Okay, let’s take a look at this sticker set. It’s bursting with personality! These two mascots, Growby (the yellow one) and Ruby (the pinkish one), are designed to cover all the little moments in your day. They’re these adorable deer-like creatures with big eyes and a splash of rainbow on their heads, which just adds to their cheerful look. The art style is clean and bubbly, perfect for adding a bit of sparkle to your chats.
The top row is all about encouragement and the daily grind. You’ve got Growby and Ruby giving a big “讚!” (Zàn!), which is the perfect way to say “Awesome!” or give a virtual thumbs-up. Next to that, a studious-looking Growby is at his laptop, declaring he’s “忙碌中” (Mánglù zhōng), or “Busy,” which is a mood we can all relate to. Then there’s a celebratory sticker with Growby wearing a medal, exclaiming “好棒棒!” (Hǎo bàng bàng!) – a super enthusiastic “Great job!”. The last one on the top is Ruby making a heart with her hands, a sweet and simple gesture of affection.
The bottom row gets even more expressive. We see Ruby dressed as a server, presenting something with a flourish under a cloche, saying “厲害的來囉!” (Lìhài de lái luō!), meaning “Something amazing is here!”. It’s great for hyping something up. Then, for when you need a little space, Growby stands with his arms crossed, asking “讓我靜一靜” (Ràng wǒ jìng yī jìng), or “Let me be quiet for a moment.” There’s also a heartwarming sticker where the pair holds up a framed award, proudly stating “這是咱的驕傲” (Zhè shì zán de jiāo’ào) – “This is our pride.” It’s perfect for celebrating a shared accomplishment. Finally, for those tough days, you have a crying Growby being comforted by Ruby who is holding a sign that says “秀秀吼 J” (Xiù xiù hǒu J), which is a cute, reassuring way of saying “There, there.”
The Smart Strategy Behind the Stickers
Ever wonder why an organization like a government agency would create a sticker pack? It’s not just for fun; it’s an incredibly smart way to engage with the public. Instead of spending money on traditional ads that people might ignore, they create something that people actually want to use and share. These stickers become a part of our daily digital conversations, subtly putting the WDASEC brand right in front of us and our friends.
Connecting Through Characters
Giving a face to their cause with Growby and Ruby is a genius move. These mascots transform the Workforce Development Agency from a formal entity into something friendly and personable. The characters, as the official faces of the National Skills Competition, embody the very spirit of the event: encouragement, hard work, pride in one’s craft, and mutual support. Every time you send a “Great job!” sticker, you’re not just sending a cute picture; you’re echoing the very message WDASEC wants to promote—celebrating skills and achievements.
A Friendship with Benefits
Notice how you have to friend the official account to get these stickers? That’s the hook. It’s a classic and effective strategy. You get a fantastic set of free stickers, and in return, WDASEC gets a direct line to you. They can now send updates about skill competitions, new vocational programs, or success stories directly to their followers on LINE or other messaging apps. They’ve essentially built a community around their cause, all starting with the simple appeal of two adorable mascots. It’s a win-win that turns everyday users into brand ambassadors, spreading cheer and a positive message about vocational excellence all across Taiwan.