OhBear: The Bear Who Protects You LINE WhatsApp Sticker GIF PNG
OhBear: The Bear Who Protects You: Taiwan’s Adorable Mascot for Good Luck and Great Vibes
Let OhBear be your companion for safety and good luck! Try the brand-new adorable OhBear stickers to say hi and wish others well. Friend Tourism Administration, M.O.T.C.(Taiwan)’s official account to get this set. Available till July 06, 2025.

- Title : OhBear: The Bear Who Protects You
- Price : Free
- Type : Static
- Region : Taiwan
- Link : line://shop/detail/35453
- Publisher : Tourism Administration, M.O.T.C.(Taiwan)
- Copyright : Tourism Administration, M.O.T.C.(Taiwan)

Who’s Behind This Adorable Bear?
So, you’re looking at these super vibrant, happy stickers and probably wondering who came up with them. Well, it’s from a group you might not expect: the Tourism Administration, M.O.T.C. of Taiwan! That’s right, a government agency is behind this burst of digital cuteness. M.O.T.C. stands for the Ministry of Transportation and Communications, and their tourism branch is all about showcasing the best of Taiwan. Instead of just running standard ads, they’ve created OhBear, a charming mascot, to be a friendly face for the country. It’s a pretty clever way to connect with people on a more personal level. By offering these stickers, they’re not just giving away fun images; they’re associating Taiwan with positive feelings like safety, luck, and friendship. It’s a modern, fun approach to nation branding, and honestly, it works wonders.
A Sticker for Every Cheerful Occasion
This sticker pack is a real feast for the eyes, blending a modern cartoon bear with figures that look like they’ve stepped right out of mythology. The whole set is bursting with bright, almost neon colors and positive energy. The main character, OhBear, is a cool-looking black bear with a ‘T’ on his chest, often sporting a red cape like a little superhero. He’s joined by an array of colorful deities and animal friends, making every sticker a mini-celebration.
Good Mornings and Big Thanks
The first row kicks things off with pure positivity. You’ve got OhBear with a smiling, white-bearded deity in a pink and green robe wishing everyone “早安!!” (Good Morning!!) from a sunny window. Next, OhBear and a friendly tiger give a big thumbs-up with an enthusiastic “OK!!”. Then, a beautifully dressed deity with a golden headdress joins OhBear to say a heartfelt “謝謝!” (Thank you!). The row finishes with a character in a blue and pink outfit giving OhBear a “100” score while exclaiming “超讚!!!” (Awesome!!!), complete with a bubble tea in hand. It’s all about starting the day right and showing appreciation.
From Busy Days to Heartfelt Messages
The second row captures some very relatable moments. First up, a deity with a green outfit and a pleading look says “拜託~” (Please~), with OhBear looking on supportively. Then we see the reality of work life: OhBear peeking over a desk with a computer screen that reads “忙碌中” (Busy). Things get sweet with the next sticker, where a love-struck OhBear holds a phone, surrounded by hearts and a blushing deity, with the message “想你了” (Miss you). The affection continues as a blissful-looking deity and a cool, sunglasses-wearing OhBear are framed by a giant ’20’ and a banner that declares “愛你無限大” (My love for you is infinite). It’s a perfect mix of daily life and big emotions.
Spreading Luck and Energy
Need a little boost? The third row is all about good fortune and encouragement. One sticker features a deity in a pink hat showering gold coins while OhBear holds a red scroll, likely filled with good wishes. Next to it, another deity holds up a scroll that clearly states “大吉大利” (Great luck and great profit). Then, things get zany as a green, bird-like character and OhBear team up to “為你充電!!” (Charge you up!!), complete with little battery icons. To wrap up the row, a tiger and OhBear are on the move against a dynamic blue and white striped background, letting everyone know they’re “在路上” (On the way).
Celebrations and Laughter
The final row is all about fun, recognition, and joy. A playful character pops out from behind a door to announce “我找到啦!” (I found you!) to a surprised OhBear. Then it’s party time, as OhBear and a friend present a birthday cake with candles, happily wishing someone “生日快樂” (Happy Birthday). Acknowledging a hard day’s work, a tired-looking deity rests with OhBear under the words “辛苦了” (You’ve worked hard), a common and kind phrase. The set ends on a high note with a green-bearded deity and OhBear sharing a big laugh, with “哈哈哈” (Hahaha) filling the space around them. It’s the perfect way to share a moment of pure joy.
More Than Just Cute Pictures: The Strategy Behind Stickers
Let’s be real, stickers have totally changed how we chat online. They pack so much more emotion and personality than plain text ever could. And publishers, from big brands to government bodies like Taiwan’s Tourism Administration, have definitely noticed. Creating a sticker set isn’t just a fun little side project; it’s a brilliant marketing move. Think about it: every single time someone sends an OhBear sticker, it’s like a tiny, friendly advertisement for Taiwan. It’s subtle, it’s non-intrusive, and it’s effective.
The real genius is in the theme. By branding OhBear as a “bear who protects you” and filling the set with messages of good luck, safety, and well-wishes, the Tourism Administration is consciously building an identity for Taiwan as a welcoming and positive place. It’s a much warmer approach than just showing pictures of landmarks. This strategy turns everyday users into brand ambassadors without them even realizing it. The sticker set even has a direct call to action in its description, asking users to friend the official account to get the stickers. This is a classic digital marketing tactic to grow their audience, allowing them to share more content and promotions directly with an engaged user base.
This isn’t unique to government tourism boards, of course. We see it everywhere. Movie studios release sticker packs to build hype for a new film. Musicians drop stickers to promote an album. Artists and creators design their own sets as a way to share their work and build a personal brand. In every case, the goal is the same: to create a connection and keep the brand, character, or artist top-of-mind in a way that feels organic and fun. So the next time you send a sticker, just remember—there’s a good chance you’re part of a very clever, very cute marketing plan.