Shi Gua × XiaoYu bring you joy every day LINE WhatsApp Sticker GIF PNG

Shi Gua×XiaoYu bring you joy every day: Adorable Watermelons from an Unexpected Source

Ever get a fun sticker pack and wonder who made it? Sometimes the answer is a real surprise! That’s the case with the “Shi Gua×XiaoYu” set. You might think it’s from a game or an animation studio, but it’s actually brought to you by Shin Kong Life Insurance Co., Ltd. Yep, an insurance company. Based in Taipei, Shin Kong Life has been a major player in Taiwan’s financial world since 1963. They’re a big deal, part of the huge Shin Kong Group that’s into everything from banking to hospitals. So, while they’re serious about insurance, they’re clearly not afraid to have a little fun. Releasing these super cute 3D stickers is a pretty clever way to connect with people on a daily basis, don’t you think?

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Xigua & Xiaoyu’s new 3D big stickers make a dazzling debut! With super cute 3D effects, every sticker is so expressive, instantly making you the center of attention in your group chats! Friend the Shin Kong Life official account to get this sticker set. Available until: August 28, 2025.

Shi Gua × XiaoYu bring you joy every day

Title : Shi Gua × XiaoYu bring you joy every day
Price : Free
Type : Static
Region : Taiwan
Link : line://shop/detail/35721
Publisher : Shin Kong Life Insurance Co., Ltd.
Copyright : Shin Kong Life

Shi Gua × XiaoYu bring you joy every day WhatsApp Sticker PNG — 35721 – Shi Gua × XiaoYu bring you joy every day Sticker

Meet Your New Favorite Chat Buddies: Shi Gua and XiaoYu

Let’s talk about the stars of the show! This sticker pack is just bursting with personality, all thanks to its main character, Shi Gua, an expressive little watermelon creature. He’s not alone, either; he’s often joined by his tiny, adorable yellow sidekick, XiaoYu. The whole set is done in a popping 3D style that makes every emotion feel larger than life. They’re perfect for those moments when text just won’t cut it. The collection covers a whole range of daily feelings and messages, from pure joy to tired sighs, all wrapped up in a super cute package.

The stickers really capture all the little moments. In one, Shi Gua pops up from a field of pink tulips to wish you a 美好的一天 (beautiful day). In another, he’s glowing with confidence, promising that 全部都會超順利 (everything will go super smoothly). You’ve got him and XiaoYu giving a big thumbs-up, declaring something is 超讚的! (awesome!) or celebrating on a spotlight stage because it’s an absolute 一定要的啊!! (must!). There’s a sticker for when you agree with someone, showing a cool Shi Gua in sunglasses saying, 真的是這樣! (It’s really like this!). My favorite might be the one where he literally shines with happiness, with the text 開心就會發光 (When you’re happy, you shine). It’s such a simple, sweet idea.

The set continues with even more useful expressions. Need to show some love? There’s a sticker of Shi Gua giving a big hug, saying 超級愛你呦 (Super love you). Got the giggles? A laughing watermelon has you covered with a simple 哈哈哈 (Hahaha). A clever “3Q” balloon sticker is a cute way to say “thank you,” playing on the sound in English. And for those tough days, you can send a sticker of XiaoYu cheering Shi Gua on, or one where a tired watermelon is being fanned, with the message 辛苦了 (You’ve worked hard). There’s even a birthday sticker with Shi Gua as a cake and a super chill one of him relaxing in a hammock, ready for a break.

More Than Just Cute Faces: The Strategy Behind the Stickers

So, why would a serious financial institution like Shin Kong Life invest in creating animated watermelon stickers? It’s all about modern marketing and brand connection. In today’s digital world, companies are constantly looking for new ways to stay relevant and build a positive relationship with customers, especially younger ones. Traditional advertising doesn’t always hit the mark. Stickers, on the other hand, become a part of people’s daily conversations on apps like LINE and WhatsApp. By offering these for free, usually in exchange for friending their official account, Shin Kong Life gets its brand name into countless private chats, creating a friendly and positive association.

Building a Brand Persona

These stickers aren’t just random drawings; they’re building a brand persona. Shi Gua and XiaoYu become mascots, giving a friendly, approachable face to a company in an industry often seen as complex and intimidating. When you see a cute watermelon celebrating a good day or offering encouragement, you’re subconsciously linking that positive feeling to the Shin Kong Life brand. It’s a soft-sell approach that’s incredibly effective. It makes the company seem less like a distant corporation and more like a helpful part of your digital life. The high-quality 3D animation also reflects well on the company, suggesting they invest in quality, even in their marketing materials.

Copyright, Availability, and a Smart Finish

Of course, there’s a business side to all this fun. Shin Kong Life holds the copyright to the “Shi Gua×XiaoYu” characters and this sticker set. This means they have full control over how their mascots are used, ensuring the brand image remains consistent and positive. The limited-time availability, until August 28, 2025, is another smart marketing tactic. It creates a sense of urgency, encouraging people to download the sticker set before it’s gone. This strategy boosts initial download numbers and gets the stickers into circulation quickly. It’s a well-thought-out campaign that uses the universal appeal of cute characters to achieve very specific business goals in a fun, engaging way.