SUUMO × YURU USAGI LINE WhatsApp Sticker GIF PNG

SUUMO×YURU USAGI: The Cutest Crossover You Didn’t Know You Needed

Have you ever heard of SUUMO? If you’ve spent any time looking into things from Japan, you’ve probably stumbled upon their adorable little green mascot. What’s surprising is that SUUMO is actually a massive real estate information service, helping people find apartments and new homes. It’s a bit unusual for a property company to drop such a fun sticker set, but that’s exactly what they’ve done! They’ve partnered with the incredibly popular character Yuru Usagi for a special, limited-time collection called SUUMO×YURU USAGI. It’s a fantastic marketing move, blending the familiar face of their brand with a beloved character to create something completely fresh and engaging. This isn’t just another sticker pack; it’s a clever collaboration that merges two different worlds in the most charming way possible.

Limited-time collaboration stickers featuring Yuru Usagi and ‘SUUMO’, well-known from their commercials, are now available! Get them by adding the official SUUMO account as a friend and linking your ID♪ Available until April 27, 2025. *You will be redirected to the provider’s site.

• Title : SUUMO × YURU USAGI
• Price : Free
• Type : Static
• Region : Japan
• Link : line://shop/detail/33467
• Publisher : SUUMO
• Copyright : Recruit Co., Ltd. | chococo

• SUUMO × Aggressive Bear Betakkuma
• SUUMO × joke bear
• SUUMO × [OSHI NO KO]
• SUUMO original stickers
• SUUMO × YURU USAGI

A Peek Into the Sticker Pack

This sticker set is just packed with personality and covers a whole range of daily expressions. The artists did a great job of making every single one feel useful and fun. You get 16 stickers in total, each one capturing a perfect little moment. They’re great for when words just aren’t enough!

The first row kicks things off with a super positive vibe. You have the white rabbit, Yuru Usagi, giving a big, confident ‘OK’ with bright green letters. Next to that, the rabbit is playfully patting the round SUUMO mascot, who seems to be enjoying the attention. Then there’s a really sweet ‘Thank You’ sticker, where the rabbit and SUUMO peek out from behind a heart. The row ends with a nervous-looking rabbit, shivering and hugging itself, perfectly capturing that ‘brrr, it’s cold’ or ‘I’m a little anxious’ feeling.

Moving down, the second row is all about daily life. There’s a sticker for ‘Otsukaresama desu’ (a way of saying ‘good work’ or ‘you must be tired’), showing the rabbit relaxing with a cup of tea and some delicious-looking cookies. Another one shows the rabbit in a deep, respectful bow, a gesture known as ‘pekori’. Then you have a sleepy rabbit in adorable blue pajamas and a nightcap, wishing everyone ‘Ohayou gozaimasu’ (good morning) while holding a mug. The last one in this row features the rabbit and the SUUMO mascot walking together with a spring in their step, just radiating cheerfulness.

The third row brings in even more characters and energy. A female version of Yuru Usagi, complete with a red bow, offers a heart to a pink friend. Then, a super-motivated rabbit dressed in a cheering outfit with pom-poms shouts ‘Faito!’ (Fight! or Go for it!). For winding down, there’s a lovely ‘Oyasuminasai’ (good night) sticker, where the two characters look out over a peaceful city skyline under a crescent moon. The row finishes with the rabbit sitting cozily at a kotatsu, a Japanese heated table, looking pleasantly surprised.

The final row is just as expressive. It starts with the rabbit and SUUMO mascot jumping for joy, shouting ‘Yatta!’ (I did it! or Hooray!). Next is a polite ‘Onegaishimasu’ (Please / I’m in your care) sticker featuring a close-up of the rabbit and its pink friend. Then, a moment of pure shock is captured with the rabbit’s wide-eyed expression. The collection ends on a funny, slightly sneaky note: the rabbit and a mysterious, shadowy version of the SUUMO mascot are seen peeking from behind a wall, with the sound effect ‘Jiii…’ which means they’re staring intently.

The Team Behind the Adorable Duo

So, who are the masterminds that brought this delightful sticker set into our chat apps? It’s a collaboration between a huge corporation and a creative talent, which is how some of the best sticker packs come to be.

More Than Just a Mascot

The main player here is, of course, SUUMO. While the little green guy is the face of the brand, SUUMO itself is a powerhouse in Japan’s real estate world. It’s operated by Recruit Co., Ltd., a massive Japanese conglomerate that’s involved in everything from human resources and staffing to travel and lifestyle publications. For a company like Recruit, collaborations like this are a brilliant way to keep their SUUMO brand feeling friendly, modern, and relatable. It’s a soft-touch marketing approach that puts their brand into people’s daily conversations. Even if you’re not looking for an apartment right now, seeing that cute green character pop up in a chat keeps SUUMO top-of-mind in a positive way.

Introducing chococo: The Artistic Touch

The other key name attached to this project is chococo. This is the creative brand or artist credited for the design. In the world of character goods and stickers, it’s common for a big company to partner with a specific designer or studio to ensure the art style is just right. Chococo is likely the creator or rights holder for the Yuru Usagi character, and their involvement ensures that the rabbit’s signature look and feel are perfectly preserved. Their artistic skill is what seamlessly blends the very simple, spherical SUUMO mascot with the more expressive and quirky Yuru Usagi. This partnership is what makes the stickers work so well; it’s a genuine fusion of corporate branding and creative character design, resulting in a product that feels both authentic and professionally polished.