Stickers featuring Mameta and Mameda, original characters from Sawai Coffee, a freshly roasted coffee specialty store, are now available! Add the Sawai Coffee Beans & Leaf Rakuten Ichiba store official account as a friend to get the stickers! Available until June 16, 2025.

- Title : SAWAI COFFEE character Stickers
- Price : Free
- Type : Static
- Region : Japan
- Link : line://shop/detail/34053
- Publisher : Sawai Coffee
- Copyright : Sawai Coffee Co., Ltd.

Hey Coffee and Sticker Fans, Get Ready for Some Cuteness!
So, have you heard about Sawai Coffee? They’re this really cool specialty store that’s all about freshly roasted coffee – you know, the good stuff! Well, they’ve just dropped something super fun: a sticker set called SAWAI COFFEE character Stickers. These aren’t just any stickers; they feature their own original characters, Mameta and Mameda. Imagine adorable little coffee bean buddies ready to jazz up your chats! Sawai Coffee is the brains behind these delightful little mascots, bringing their coffee brand to life in a totally new and engaging way. It’s pretty neat when a coffee place, known for its awesome beans, branches out into creating such charming characters for everyone to enjoy. It just adds a whole new layer of personality to their already aromatic brand, doesn’t it?
Meet Mameta and Mameda: Your New Chat Companions!
Alright, let’s take a closer peek at these SAWAI COFFEE character Stickers because they are seriously adorable. The pack features these two coffee bean characters, Mameta and Mameda, in all sorts of expressive situations. They’re designed to be compatible with popular messaging apps like LINE and WhatsApp, which is awesome!
In the first row, things kick off with a bang!
The first sticker shows two beans, presumably Mameta and Mameda, jumping for joy with confetti flying around, exclaiming “ありがとう!” which, for us non-Japanese speakers, means a big “Thank you!”. They look so genuinely happy, perfect for showing appreciation.
Next up, we’ve got one cool bean, looking very suave with some oversized, pointy sunglasses. He’s striking a confident pose and saying “了解だぜ” – that’s a very chill way of saying “Roger that!” or “Gotcha!”. You can almost hear the laid-back tone.
Then, there’s a bean holding a smartphone, which hilariously has a coffee bean icon on its screen. The text “豆に連絡するね” is a clever pun! “Mame” means bean, but “mame ni” also means diligently or frequently. So, it’s like saying “I’ll be in touch frequently (like a bean)!” How cute is that?
Rounding out the top row, a sleepy bean is tucked under a blue blanket with a matching pillow, eyes closed, with “おやすみ” floating above, which sweetly means “Good night.” Aww, perfect for those end-of-day messages.
The second row keeps the charm coming!
First, there’s an older, wiser-looking bean, complete with a dapper mustache and a little beret-style hat. He’s holding a coffee cup with a distinct “S” (for Sawai, perhaps?) and gently saying “待っててね,” meaning “Wait for me, okay?”. He looks so gentle and reassuring.
The sticker beside him features a bean also holding an “S” branded coffee cup, but this one looks a bit weary. The accompanying text asks “ちょっとつかれない?” which translates to “Aren’t you a little tired?” and suggests “ひと息” or “Take a breath/break.” Super relatable!
Then things heat up! A super cool bean, again rocking some stylish sunglasses, is literally chilling (or rather, heating up!) in a big white mug of hot coffee. The energetic text around it says “今日もHOTにがんばろう!” meaning “Let’s do our best HOTLY today too!” Love the enthusiasm!
And finally, the last sticker shows a very capable-looking bean winking confidently while holding a red package – likely some of Sawai Coffee’s finest beans. The message? “あとは任せて!” which means “Leave the rest to me!” That’s the spirit!
More Than Just Beans: The Story Behind the Stickers
It’s always interesting to see how companies use things like stickers, right? For Sawai Coffee, these character stickers featuring Mameta and Mameda are more than just cute images; they’re a way to connect with people. Think about it – coffee is often about comfort, energy, and those little daily rituals. These stickers capture those vibes perfectly!
Who’s Pulling the Strings? Copyright and Creation
So, who actually owns these adorable bean characters? That would be Sawai Coffee Co., Ltd. This is the official company name, the legal entity behind the Sawai Coffee brand and its specialty stores. When a company creates original characters like Mameta and Mameda, they usually hold the copyright. This means Sawai Coffee Co., Ltd. has the exclusive rights to use, reproduce, and distribute these designs. It’s their intellectual property, and it’s a pretty smart move for branding.
Having these characters allows Sawai Coffee, the brand, to build a more personal connection with its customers. Mameta and Mameda become little ambassadors for the coffee shop. You see them, you think of Sawai Coffee, and maybe you even crave one of their freshly roasted brews! These stickers are a promotional tool, designed to be fun and shareable. The fact that they’re available until June 16, 2025, gives them a good long run to become familiar faces in people’s digital conversations.
Why Stickers, Anyway? The Art of Modern Promotion
Publishers, like Sawai Coffee in this case, release stickers like these for a bunch of reasons. It’s a fantastic way to increase brand visibility. Every time someone uses a Mameta or Mameda sticker in a chat, it’s like a mini-advertisement. Plus, it’s way more engaging than a traditional ad because it’s part of a personal interaction. These characters help to personify the brand, making Sawai Coffee seem more approachable and friendly. It’s all about creating a positive association. When you see these cheerful coffee beans, you’re likely to feel a little bit of that warmth and energy that a good cup of coffee provides. It’s a clever, modern way to keep your brand in people’s minds and hearts, one chat at a time!