SCB Connect × Chalotte LINE WhatsApp Sticker GIF PNG
SCB Connect × Chalotte: When Your Bank Becomes Your Cutest Friend
Ever thought a bank would be the source of your next favorite sticker set? Well, get ready to be surprised! Siam Commercial Bank PCL, more commonly known as SCB, has rolled out an absolutely adorable sticker collection called “SCB Connect × Chalotte.” If you’re not familiar with them, SCB is a huge deal in Thailand—it’s one of the country’s oldest and biggest banks, founded way back in 1904. They’re known for being pretty savvy with their digital banking game, and this sticker set is a perfect example. It’s a super clever and modern way to connect with people, moving beyond just transactions and finance. By teaming up with the character Chalotte, they’ve created something that feels less like a bank promotion and more like a little gift for your daily chats, all tied into their SCB Connect digital platform.
SCB Connect × Chalotte : Always Here. Always Connected. A friend who’s always by your side — anytime, anywhere. Register with SCB Connect to get this sticker set. Available till November 16, 2025.
- Title : SCB Connect × Chalotte
- Price : Free
- Type : Static
- Region : Thailand
- Link : line://shop/detail/35709
- Publisher : Siam Commercial Bank PCL.
- Copyright : Siam Commercial Bank PCL.
Meet Chalotte: Your New Digital Sidekick
Let’s talk about the star of the show, Chalotte. This character is the definition of whimsical and dreamy. With her cloud-like, silvery-purple hair, cozy purple outfit, and big, expressive eyes, she’s instantly lovable. The entire sticker set is bathed in a soft, pastel color palette of lavenders, blues, and pinks that just feels so gentle and sweet. She’s not alone, either! Chalotte has a magical-looking companion that seems to be part whale, part jellyfish, adding to the fantasy vibe. This little friend is right there with her, sharing in all the moments.
The stickers capture a whole range of everyday feelings. In the top row, you see Chalotte giving her whale-friend a warm hug with the words Happy here floating nearby. Then she’s confidently holding up a colorful lollipop-style sign that says OK. The mood shifts slightly as she watches her friend look sad, with “555” (a common Thai expression) floating above, showing she’s there for the down times too. And, of course, there’s a moment of pure joy, with Chalotte cheering under a shower of confetti. The second row is just as charming, showing her making a wish with twinkling stars, standing thoughtfully with her jellyfish-like friend, and then peacefully sleeping on her companion, who has transformed into the coziest-looking bed imaginable. The set rounds out with a sweet “Happy Birthday” sticker, where she and her friend present a tiny cake, ready for a celebration.
So, Why Is a Bank Making Cute Stickers?
It might seem a bit random for a financial institution to release a sticker pack, but it’s actually a brilliant move. In today’s digital world, brands are constantly looking for new ways to connect with their audience without being pushy. Stickers are a perfect tool for this. They’re a form of what you could call “soft advertising.” When you send a Chalotte sticker to a friend, you’re not actively thinking about banking, but the SCB brand is subtly there, becoming a small, positive part of your conversation. It’s all about building a friendly, approachable brand image. A bank can feel like a very formal, serious place, but a character like Chalotte makes SCB feel more human and relatable.
A Smart Way to Build a Connection
The theme, “Always Here. Always Connected,” is the glue that holds this whole campaign together. It beautifully links the idea of a loyal friend like Chalotte, who’s always by your side, to the service promise of SCB Connect—a platform designed to be available anytime, anywhere. It’s a message of reliability and support, delivered in the cutest package possible. The fact that you have to register with SCB Connect to get the stickers is the call to action. It’s a simple, low-pressure incentive that encourages people to try out their digital service. You get free, high-quality stickers for your chats, and SCB gets a new user on their platform. Everybody wins.
By holding the copyright, Siam Commercial Bank PCL. ensures that Chalotte remains exclusively their character. This protects their investment and keeps the brand identity consistent. They’re not just creating art; they’re creating a digital ambassador. This strategy is used by companies all over the world, from airlines to food brands. They create lovable mascots that live in our digital conversations, making their brand a familiar and welcome presence in our daily lives. It’s a clever, fun, and incredibly effective way to build loyalty in an age where a personal touch makes all the difference.
