obungu × UMAJO LINE WhatsApp Sticker GIF PNG
obungu×UMAJO: Your New Favorite Horse Racing Stickers Are Here!
Have you heard the news? The Japan Racing Association (JRA) just dropped an absolutely adorable sticker set through its UMAJO project, and you’re going to want to get your hands on them. They’ve teamed up with the super popular character creator ‘Obungu-san’ to release the “”obungu×UMAJO”” collection. UMAJO is JRA’s fantastic initiative aimed at making the world of horse racing more fun and accessible for female fans, and this collaboration is a perfect example of that. These charming stickers are available for anyone who adds the official UMAJO account as a friend, but don’t wait too long—they’re only up for grabs until December 29, 2024. It’s a brilliant way to bring some quirky fun to a classic sport!
Cute stickers created in collaboration between the very popular ‘Obungu-san’ and the JRA ‘UMAJYO’ official account are now available!! Add the UMAJYO official account as a friend to get them♪ Available until December 29, 2024.

- Title : obungu × UMAJO
- Price : Free
- Type : Static
- Region : Japan
- Link : line://shop/detail/32260
- Publisher : UMAJO(JRA)
- Copyright : JRA | obungu

A Closer Look at These Adorable Stickers
Okay, let’s talk about how delightful these stickers actually are. The pack features the simple, round Obungu-san character paired with an expressive brown horse, and they get into all sorts of situations. In the top row, you’ve got Obungu-san dressed as a jockey shouting a cheerful “”Thank you very much!”” while riding. Next to that, the two are standing together under a cloud of pink hearts, with the horse looking a bit bashful. Then there’s a celebratory scene where they’re holding a golden trophy with a big “”Congratulations!”” The row finishes with the pair looking totally relaxed on a sparkly green cloud, perfect for sending a “”Good work!”” message after a long day.
The bottom row is just as fun and expressive. One sticker shows the duo giving a thumbs-up, with Obungu-san saying “”Roger that!”” It’s the perfect, simple agreement sticker. Then, things get a little hilarious with a super buff, muscular version of the horse flexing its biceps, while Obungu-san looks on approvingly at its “”great finish!”” Another one captures the heat of the race, with a determined Obungu-san as a jockey yelling “”Go!”” as they speed along. And for those moments of total bewilderment, the last sticker shows both the character and the horse looking completely confused with question marks floating above their heads. It’s a wonderfully versatile and funny set!
So, What’s the Story Behind This Team-Up?
Meet the Players: Obungu-san and UMAJO
So who are the masterminds behind this collaboration? On one side, you have “”Obungu-san,”” a character known for its simple yet incredibly expressive and often humorous designs. Think of Obungu-san as a go-to for cute and relatable sticker content. On the other side is “”UMAJO,”” which is way more than just a brand. It’s an entire campaign by the Japan Racing Association (JRA) specifically designed to engage female horse racing fans. The name itself is a clever play on words: uma means horse, and jo is a suffix for female. UMAJO creates special events, content, and merchandise to make the sport feel more welcoming and stylish for women, breaking down any old-fashioned barriers.
A Perfect Match for Fans
When you put these two together, it just makes sense. The “”obungu×UMAJO”” stickers blend Obungu-san’s signature cute and quirky art style with themes straight from the racetrack. You get all the excitement of horse racing—the jockeys, the competition, the celebrations—but filtered through a fun, lighthearted lens. This collaboration is a genius move to attract a broader audience, especially those who might appreciate the cuter side of the sport. It’s not just about the race; it’s about the charming characters and the funny moments, making it relatable even if you’re not a die-hard racing expert.
Who Owns These Cute Creations?
When you see something like this, you might wonder who’s really in charge. The copyright information, listed as JRA | obungu, gives us the answer. It’s a joint effort. This means that both the Japan Racing Association and the creator of Obungu-san hold the intellectual property rights to this specific sticker set. Neither party owns it outright; they share it. This is pretty common for official collaborations like this, as it ensures both brands are equally represented and credited for their contribution. It’s a true partnership that brings the established world of the JRA together with the modern, creative appeal of Obungu-san to create something new and exciting for everyone.